In the Margins

Fidelity enters robo-advisor space

July 27, 2016

By The Wall Street Journal

Fidelity Investments launched its “Fidelity Go” robo-advisory service nationwide Wednesday, making it the latest entrant to the fast-growing world of automated investment advice. Fidelity announced Fidelity Go in November and has been testing it on a group of about 1,000 employees and customers. “They were beat to the punch by Vanguard and Schwab, but I do think they will be successful,” said Tom O’Shea, associate director at Cerulli Associates. Read the original story from The Wall Street Journal.

 

 

Most Read

10 Things
10 Things...boards are facing now and into 2024

Serving on a mutual fund board is, by definition, a challenging job. But given the current regulatory environment, ever-increasing product competition (and related pressure on fees), ...