Aberdeen Asset Management study conducted among 300 global financial decision-makers found that governance was an integral factor when selecting and analyzing investments; nearly 90% of respondents considered effective governance to be a critical driver of investment performance. "That governance should lie at the heart of investment decision-making is not new. Less clear is what defines good governance in today’s rapidly evolving world," Aberdeen Asset Management CEO Martin Gilbert said in an op-ed. "Governance is not simply a box-ticking exercise of correct policies and procedures. Rather it is a living, breathing process." Read the original piece from City A.M.